One topic, hop by hop.
Luche makes animated, narrated videos to order for schools, organisations and companies. We write the script, animate it, record the voice and check every fact against its source.
What Luche does
Videos that explain one thing, completely.
We start from a topic and the sources behind it: a curriculum, a report, a regulation, a product sheet. We turn it into a two- or three-minute video that someone can watch once and understand. Luche is what Chileans call hopscotch.
Script
We write the narration and the scene plan. Every figure, date and definition carries its source, and you approve the script before we animate.
Animation
We design a visual style for each series and animate scene by scene, with AI tools under human direction.
Voice
Narration in English or Spanish, in sync with the picture: what is said is what appears on screen.
Schools
A unit of the curriculum, a learning objective, a school rule, a welcome for parents.
Organisations
How to apply for a benefit, what your foundation does, a protocol everyone needs to know.
Companies
How a product works, an internal process, onboarding for new staff.
It is the method behind the Caja Blanca videos: every fact in the script is checked against its source before animating, and checked again in the finished video.
How we work
Five squares, from brief to video.
As in hopscotch, you move one square at a time. Each step ends with something you see and approve.
- 1
Brief
You tell us the topic, who it is for, where it will be shown and which sources it must follow.
- 2
Script
We send you the narration and the scene plan, with the source of every fact.
- 3
Animation and voice
We design the style, animate each scene and add the narration.
- 4
Review
You watch the whole video and tell us what to change: text, picture or voice.
- 5
Delivery
You receive the files in the formats you asked for, with and without subtitles.
Formats
Horizontal for the classroom, vertical for the phone.
Horizontal
To project in the classroom, publish on a website or YouTube, or open a presentation.
1920 × 1080 px
Vertical
For Instagram, TikTok, YouTube Shorts and WhatsApp status.
1080 × 1920 px
Every video comes in two versions: with burned-in subtitles and without.
Examples
Three videos, three styles.
Living things are made of cells
The five natural regions of Chile
All three are from Caja Blanca: a series of 43 videos for grade 5 of the Chilean curriculum, one per learning objective, in Mathematics, Language, Natural Sciences, History and English, each between 1:46 and 2:31. They are all at cajablanca.cl/quinto.
In English: S7 in R: a class that checks itself, a 78-second vertical explainer on R’s S7 object system.
Contact
What would you like explained?
Write to us and tell us:
- the topic and who it is for,
- where it will be shown and in what format,
- how many minutes and by when,
- the sources it must follow.
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